| |
Do you Blog Surf? 3 Strategic Steps To Doing It Well
By Deepak Walia
Readers, you can also read this article onmy website at this URL,
http://www.mymarketingnotes.com/vault/content/view/29/38/
One of the most important skills of any marketer (or anyone else for that matter) is the ability to do research quickly, effectively and to communicate information that differs from what "the masses" do.
This article presents a 3 step strategy for using blogs to help in this.
Over the past year or so, blogs have become huge. Before the 2004 U.S. election, scarce anyone heard of blogs. But with the bloggers doing their own version of the news, even computer illiterate people have at least heard of blogs.
So I want to talk about blogs. But not from the usual angle of creating and maintaining one. I want to talk about it from the standpoint of USING other people's blogs effectively.
If you already blog, then this will be obvious to you, though you might have been so focused on creation that you didn't pay attention to consumption. Common problem. I'm here to help you get past it. :)
The amazing thing about blogs - the good ones at least - is that they are like finding information gold mines.
The owners maintain them and their quality for several reasons.
* to generate new content that search engines love
* to keep people coming back for more
* to sell their stuff in a low pressure marketing context
* self-fulfillment through self-expression
There are likely other reasons, but I consider these the relevant ones.
These motivations push the publishers to keep the quality of good blogs high. If they stop, their traffic dwindles. If they start hyping stuff, then the low-pressure context is gone.
Thus, it is that blogs form one of the most intensely useful sources of free information anywhere.
So the question is, do you effectively blog surf? And more to the point, how do you do it?
Well, I don't have THE ANSWER for how to do it. But I do have some suggestions that have generated great results for me.
1 - Google the following - with the punctuation as I show them:
+blog +"subject phrase"
Thus if I'm interested in blogs on fly fishing (a niche if there ever was one), my google would be
+blog +"fly fishing" (over 61,000 matches)
If my interest was in sequential autoresponders then my search would be:
+blog +"sequential autoresponders" (243 matches)
This gives me the ability to get a list of blogs on the subject which I then ...
2 - Bookmark for future reference. Create a folder for, say, fly fishing. All the high quality fly fishing blogs you find go into that folder. Make new folders for blogs on other subjects.
Now if I'm interested in seeing what's new in fly fishing, I go to my bookmarks and have a virtual field trip.
But there's one more thing I do, too. And this is critical if you want to keep your blog surfing fresh:
3 - Bookmark the search results page.
Why?
Because the results delivered up by the canned search will vary over time and as Google changes their criteria. The top blog today might turn out to be 5th next month and a complete newcomer might end up 1st on the list.
Now you have an effective method for blog surfing. Enjoy.
About the Author
Author info: Deepak Walia is a young internet entrepreneur
who is silently making over $20,000 every month as an affiliate.
Check his brand new forum where he is giving away some cool gifts
just for posting useful content.
==> http://www.mymarketingnotes.com/forums/
| If you wish to add the above article to your website or newsletters then please include the "Article Source:http://www.in53.com/Internet-Online-Businesses/Blogging/29084.html" as shown above and make it hyperlinked. |
| Some other articles |
Details of Getting a Blog
Blogs, the abbreviation of Web Logs (online journals), are becoming more and more popular all the time. People are starting new blogs at an astounding rate so it’s safe to assume that there are constantly people out there wh ...
Search Engine Marketing with Blogs
Blogs are fast becoming the SEO tool of choice by many webmasters. Why? Content. Search engines love content. The more content your blog can provide on a steady basis, the better your ability to increase traffic. Blogs are easy to ...
Why Blogs Have Become the Search Engine Optimization Equalizer
ALEXA WEIGHS IN...Those who are unaware of Alexa, it offers an interesting tool to webmasters. The service is designed to value websites based on the number of people who visit those sites and the activities of those people while ...
| |
| |
|
|
|
